Now available in Holland & Barrett,
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Nutritionally complete food that delivers meals in the form of a drink, helps Brits satisfy their sweet tooth cravings
Noel Bollmann, CEO of yfood, discusses the importance of prioritising nutrition
If you love chocolate – this one is for you. World Chocolate Day is on Thursday 7th of July, a day for lovers of all things cocoa to indulge in their favourite treat without any guilt. For those that have a sweet tooth but don’t want to break the calorie bank, market leaders of nutritionally complete food yfood always aim to provide Brits with a more nutritious alternative.

Below, nutrition experts yfood have outlined some of the best ways to eat chocolate healthily:
Dark chocolate, with its high cocoa content, has some impressive health benefits, including its dense nutrient content. This includes minerals like magnesium, iron and zinc, as well as being rich in antioxidants which are known to decrease the risk of heart disease according to studies.
Protein shakes with a little chocolate are a great way to get a cocoa fix without going over your calorie intake. You can whip one up yourself using Greek or frozen yogurt, a few spoonfuls of unsweetened cocoa powder, and almond milk.
Sneak some veggies into your chocolate: make your favourite chocolate recipes but replace some ingredients with vegetables. Courgette chip muffins contain plenty of chocolate flavour, thanks to a sprinkling of dark chocolate chips, but the courgette also adds fibre and allows you to use less flour. You can also make brownies by using sweet potatoes or beetroot as the base which means you will need less sugar and butter.
Chocolate-flavoured nutritionally complete drinks: Nutritionally complete foods are on the rise. With rapidly growing companies such as yfood tripling their revenue in the past two years – the ‘smart food’ solution helps to fill the nutritional gaps in everyday life, with the primary focus of helping sustain a balanced diet in situations where a wholesome diet is not always possible. The food-tech innovators supply your body with 25% of your key essential nutrients and 1/4 of your daily energy in one drink, providing a practical meal alternative to those on the go.
What is ‘Smart Food’ and how can it help?
yfood occupies a yet unheard of nutritional category named ‘Smart Food’, a concept, still very much in its infancy which aims to raise awareness for balanced nutrition that is appropriate to all life situations. Utilising future-facing scientific innovation, yfood is decisively driving the advancement of Smart Food with the expansion of scientific methods and incorporates the use of new technologies.
About yfood
Now available in Holland & Barrett, yfood has established itself as the market leader in the Smart Food category in Germany, and is quickly emerging in the UK market. Since the launch of yfood Labs GmbH in Munich in 2017, Ben Kremer and Noel Bollmann have been revolutionising the food industry with their products. Innovative “complete food” in the form of drinks, bars, powders, and hot bowls represents a new way of eating that perfectly fits today’s modern lifestyle. All yfood products are balanced, fully mobile (drink) meals and thus combine fast-paced nutrition with a conscious diet.
The special feature here is the “Complete Nutrition” approach pursued by yfood. It means that the products contain all the essential micro and macronutrients that the body needs – without compromising on taste. The company also focuses on sustainability; yfood takes care of a responsible use of resources and has been a climate-neutral company since 2021. The products are currently sold in more than 30 European markets, including the UK, France, and the Netherlands.
Noel Bollmann, CEO and co-founder of yfood comments:
“Smart food is not intended to replace classic eating with fresh and high-quality foods – on the contrary: a varied and diverse diet is and remains essential. Nevertheless, the reality is that many people do not always manage to eat a balanced diet due to lack of time or availability problems. In these situations, Smart Food helps people to eat better in the long term. Thus, Smart Food is a completely new category of food that competes with junk food and bad eating habits, but not with conventional food.”
This is the future !!!
The Hollywood London Magazine